AI-driven sports data and content provider Stats Perform is hosting “a blockbuster event” to unveil 5 new products for sportsbooks and affiliates on 2nd March, the company announced last Wednesday.
Invitations for the online launch event, called “Light Up Your Sportsbook”, have already gone out to product teams, sportsbook directors, trading directors and marketers at licensed sports betting operators and suppliers, the company says.
Sports betting industry practitioners interested in joining can register at the event’s site. Opta data, live streaming video, machine learning and automated content will all be featured in the launch, explained the business, and will “power vivid new experiences” for bettors.
We’re 𝗢𝗡𝗘 𝗪𝗘𝗘𝗞 out from launch day! 🚀
On March 2, we’re reimagining the sports betting experience with brand-new products that will 𝙻𝚒𝚐𝚑𝚝 𝚄𝚙 𝚈𝚘𝚞𝚛 𝚂𝚙𝚘𝚛𝚝𝚜𝚋𝚘𝚘𝚔 and drive engagement like never before.
Save your seat for the exclusive event below.👇
— Stats Perform (@StatsPerform) February 23, 2022
“Each of the new products is made up of powerful components that can be used together or separately to truly light up the sports betting experience, from live streaming to same-game multis to richer and more relevant contextual information, via low-code plug-and-play or custom integrations,” said Andrew Ashenden, Stats Perform’s Chief Betting Officer.
The new products will help players in the industry create next-level unique, personalized bettor experiences in 2022, according to the company, with a focus on innovations with simple integrations and potent features. Specific details regarding the products will be unveiled at the chosen date and beyond.
Ashenden will be among presenters for the event, and will be joined by Nick Cockerill, VP Betting Products, and US Product Manager Bryan Shumway. Hosting duties will be in charge of Stats Perform’s expert Duncan Alexander, also Co-Editor of data-driven sports storytelling platform The Analyst.
Mark your calendars for March 2.
In 9⃣ days, we’re bringing in a new wave of sports betting entertainment with the launch of five world-class products set to 𝙻𝚒𝚐𝚑𝚝 𝚄𝚙 𝚈𝚘𝚞𝚛 𝚂𝚙𝚘𝚛𝚝𝚜𝚋𝚘𝚘𝚔.
Don’t miss out by registering for the launch below. 🚀
— Stats Perform (@StatsPerform) February 21, 2022
“If you work at a regulated sportsbook and your role involves sustainably engaging your customers and creating digital sports betting products they will love, then our major launch event on 2nd March is for you,” Ashenden added.
Starts Perform Bet content currently powers entertainment and betting experiences for millions of customers of regulated sportsbooks, including its Bet LiveStreams product, which features around-the-clock exclusive video rights from 36,000 sports events per year. Its Opta statistics and RunningBall ultrafast data also cover thousands of events yearly.
Last month, the tech specialist announced it was independently audited by eCOGRA, leading to a renewal of its accreditation to the International Betting Integrity Association (IBIA) Data Standards for the collection and distribution of sports events data for betting. In early 2021, Stats Perform was the first sports data business to be awarded accreditation.
The accreditation recognizes the critical role high-integrity sports data collection plays in protecting sports and betting markets against corruption. The Data Standards recognition provides the highest mark of betting data quality and integrity available in the industry, according to a press statement.
