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toBet’s Chief Operating Officer, Dima Reiderman detailed the benefits that BtoBet’s upcoming new sports betting tools, with advanced Machine Learning will have in terms of increasing the player engagement and interaction, and how they could aid operators reign in the costs in terms of acquisition and retention.
In the latest podcast to go live in the iGaming Next series, Reiderman analyzed the global market landscape scenario, in particular the European market, and the US landscape. He also gave insights regarding the market situation in Latin America and Africa, going over and detailing statistics showing how the iGaming industry and player preference differ from one country to the other.
Reiderman opined that while European and USA markets are at very different stages in their lifecycles, in the long term the US could find itself on a convergent path with the more mature European landscape, where market liberalization eventually led to greater jurisdictional restriction.