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nternational Game Technology (IGT) announced on Monday that IGT Poland, IGT Global Solutions Corporation, and IGT Global Services Limited have signed a long-term contract with Totalizator Sportowy, Poland’s national lottery operator and World Lottery Association member, to provide technology products and services through an upgraded lottery central system, next-generation lottery terminals, lottery vending machines, a digital lottery platform, and associated services.
“Thanks to IGT’s innovations, we will be able to meet and exceed our omnichannel sales objectives by replacing our legacy technology with IGT’s state-of-the-art solutions, improving agents’ and business partners’ processes while enhancing player services at LOTTO points of sale,” said Olgierd Cieślik, President of the Management Board of Totalizator Sportowy. “These significant upgrades to our sales equipment represent our largest investment in the Company’s key activity, which is the sale of numbers games and scratch cards. IGT’s advanced solutions will enable enhanced reliability and connectivity at lottery outlets, and provide them with modern tools such as multimedia displays that can present educational or marketing content to customers.”
“This contract marks an exciting new era in our decades-long relationship with Totalizator Sportowy,” said Fabio Cairoli, IGT CEO, Global Lottery. “The exceptional performance, reliability and agility of our innovative Aurora platform and solutions will secure the Lottery’s long-term growth by offering greater interoperability, business intelligence, and omnichannel experiences, ultimately enhancing player engagement.”
The contract, awarded as part of a competitive procurement process, will continue for seven years from Dec. 1, 2021, and includes one option for an extension of up to three additional years. Under its terms, IGT will provide Totalizator Sportowy with a comprehensive set of lottery solutions and services. This includes converting its current central system to IGT’s new high-performance, high-reliability, and open Aurora lottery solution, which is designed to meet all of the Lottery’s needs today while enabling it to respond rapidly to changing market conditions.
The conversion includes a suite of IGT BizApps that offer enhanced business intelligence and analytics tools aimed at maximizing sales growth. It includes Order Wizard, a predictive ordering tool that ensures best-selling scratch cards are sufficiently stocked at the retailer, increasing sales while minimizing returns; Retailer Wizard, an interactive, Lottery-branded website that provides all the tools and location-specific data retailers need to manage and grow their business; Sales Wizard, which provides lottery-specific sales force automation tools; and Learning Wizard, a web-based interactive training tool that provides a flexible, convenient way for retailers to train their staff.
As part of the contract, IGT will replace all of the Lottery’s more than 19,000 lottery terminals with a brand-new terminal fleet, including IGT’s industry-leading, most-deployed, and retailer-friendly draw-based lottery terminal, the Retailer Pro. It will also deliver more than 500 GameTouch 28 self-service touch-screen lottery vending machines, which feature a dynamic user experience that attracts players and offers increased flexibility.
In addition, IGT will support Totalizator Sportowy’s omnichannel solutions through the supply of its new IGT PlayDigital PlayCommand platform, with an upgrade to the full suite of PlayCommand features that enable the Lottery to oversee all areas of player engagement, anticipate new customer and technological trends, strategically adapt the operation to new opportunities, and provide advanced and flexible responsible gaming features. IGT will also supply its PlayRGS game delivery solution and its PlayLottery product suite, which together provide the Lottery with a full spectrum of PlayInstantWin and draw-based games, enabling the Lottery to provide player-centric, omnichannel offerings firmly rooted in responsible gaming principles.
IGT will also supply a range of related services including central lottery system installation and maintenance, retailer training, and marketing support.
IGT, beginning as legacy GTECH, has provided Totalizator Sportowy with lottery systems and solutions since 1991, and maintains the Lottery’s primary and backup data centers within IGT’s Warsaw Technology Center, an operations and R&D facility where IGT develops a significant proportion of its lottery solutions for its international customers. It also provides the Lottery with CrystalDual® 27 Video Lottery Terminals (VLTs).
