Mobile app Oddsium, which aggregates odds alongside instant bet placement with bookmakers, announced Tuesday it will launch in New Jersey in the first quarter of 2022, with plans to expand into Indiana, Pennsylvania and Colorado. This debut follows the closing of a strategic round of funding from Chicken Ranch Tribe of the Me-Wuk Indians in California.
In an official press release, Krister Malm, Founder of Oddsium, said: “We are very happy to enter the U.S. market, and see huge potential for growth – especially as more and more states regulate mobile sports betting”.
As the company stated in a recent release, Oddsium’s philosophy is based on the belief that sports betting should be “simple and fun”.
Krister Malm, Founder of Oddsium.
“The growth of the U.S. market in the past three years has led to a complicated array of logins and accounts for many advanced bettors. Using proprietary technology, Oddsium houses everything bettors need in one easy-to-use app, so they can spend more time enjoying the betting experience“, the company expressed.
“Sports bettors deserve a convenient experience when placing bets with multiple sportsbooks. Oddsium delivers that convenience, personalized through advanced machine learning for each bettor,” said Todd Kobrin, CEO of Oddsium USA. “We are looking forward to using this funding to launch our app in four key markets in 2022.”
Using one login, Oddsium users can easily find games, access fast live scores, place bets with multiple sportsbooks, and get an overview of their bets and outcomes, all without leaving the app.
“Oddsium’s technology is changing the way bettors operate,” said Chairman Lloyd Mathiesen from the Chicken Ranch Tribe. “As the market matures, it’s important to continue attracting both low- and high-level sports bettors with positive experiences. Oddsium has done just that in an intuitive app with everything you need before, during and after placing a bet.”
