November 25, 2020
There is another new NFL deal with a bookmaker! The Pittsburgh Steelers sports betting agreement with MGM Resorts means the BetMGM app will be the teams first “gambling partner” and be featured in the teams pregame show, broadcast programing, social media, stadium display ads, and other marketing.
Commenting on this partnership, the Pittsburgh Steelers VP of Product Sales and Internet marketing stated that “Not only will BetMGM be elevating some of our present platforms, but they will be introducing new options to Steelers followers.”
BetMGM also stands to benefit from the Pittsburgh Steelers sports betting agreement. As the official partner for the franchise, BetMGM will be in a position to leverage the team’s assets in the sort of logos and other graphic supplies, and share it across social media as nicely as use it in advertising and marketing communications.
There will be different other initiatives, including a Television industrial spot throughout the weekly press conference by Mike Tomlin held on Tuesdays. Two other programming alternatives incorporate the “Steelers Weekly” and “Mike Tomlin” exhibits.
An exciting admirer initiative includes the “Decade of Black & Gold” which will elect one particular winner who will then obtain two club stage year tickets and two specific VIP Hospitality Tent Passes readily available for a time period of 10 many years, so the blessed winner might hardly ever pass up out on a match really should they choose not to.
BetMGM Chief Earnings Officer Matt Prevost was just as psyched with the news, arguing that Steelers Country was just one of the most energetic and passionate admirer bases in the NFL. Prevost said that he could not think of one more good partner to crew up with in the NFL at this position.
Talking of partnerships, BetMGM now has several strategic agreements with a amount of NFL franchises, to title the Denver Broncos, Detroit Lions, Tennessee Titans, and Las Vegas Raiders.
