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Gaming supplier EveryMatrix announced its acceptance by the World Lottery Association (WLA) as an associate member. As an established supplier of online gaming and systems solutions to the gaming industry, EveryMatrix has joined the ranks of WLA effective immediately.
The WLA is an international, member-based organization of state-authorized lotteries, sports betting operators, and suppliers to the global lottery industry. To date, the supplier has developed several partnerships in the WLA world, including with the Norwegian State Lottery, Norsk Tipping, and OPAP, the Greek state-licensed lottery and gaming operator.
“EveryMatrix regards the WLA market as strategically important to its continued growth with shared values on responsible gaming, ethical business practices, and supporting good causes,” stated the company in a press release.
Ebbe Groes, Group CEO of EveryMatrix noted: “We are looking forward to being an active and contributing member of WLA. EveryMatrix is committed to further developing its existing ties with the WLA world and has made significant investments in this direction over the years. We adhere to the highest standards of responsible gaming and the most stringent security and operations standards (ISO270001 and ISO20000). We will now certify against the WLA’s Security and Responsible gaming standards. Moreover, we are proud to be giving back to society since 2015 through our large-scale Kids Academy program.”
EveryMatrix aims to help lotteries maximize profits for good causes by supplying the “best” technology available for their needs. By using the modular and API-based software, lotteries can defend their markets and attract new audiences while keeping responsible gambling at the core of their activity, according to the supplier.
