Caesars Sportsbook is set to launch its Caesars Racebook app in partnership with NYRA Bets -the official wagering platform of the New York Racing Association-, the company announced on Thursday. The product will be making its debut this spring and features a full horse racing menu with livestreaming from racetracks around the world.
The sportsbook division of gaming giant Caesars Entertainment explains the upcoming racebook will utilize the NYRA Bets platform to provide bettors with pari-mutuel wagering services on premier horse racing content “from more than 250 tracks around the world.”
“Caesars Racebook will offer wagering on marquee horse racing events in the United States, as well as on international tracks,” a press release claims. The new app will also offer players “all the additional benefits” of NYRA Bets, including race replays, handicapping insights, and more.
“Following our successful roll out of Caesars Sportsbook, we’re delighted to launch Caesars Racebook in partnership with NYRA Bets,” said Dan Shapiro, Senior Vice President and Chief Development Officer of Caesars Digital. “NYRA conducts world-class horse racing and NYRA Bets has access to the best horse racing content from around the world, including from Caesars-operated racetracks.”
— Caesars Sportsbook (@CaesarsSports) March 10, 2022
The company has further said it is proud to support the horse racing industry through this new endeavor, while introducing the new Caesars Racebook app and the Caesars Rewards loyalty program to horse racing bettors.
A press statement describes NYRA Bets as “the fastest-growing national advance deposit wagering platform,” now available in 30 states, while continuing to expand its reach and customer base throughout the country.
The New York Racing Association describes its wagering product as featuring a secure, state-of-the-art platform that allows customers to conveniently and securely watch and wager on horse races, both from their computers and mobile devices. The new launch with Caesars is set to further advance its expansion plans.
Just in! Caesars Sportsbook to launch Caesars Racebook app in partnership with @NYRABets ⤵️ @CaesarsEnthttps://t.co/TcOSnLHZrp
— NYRA (🗽) (@TheNYRA) March 10, 2022
“NYRA considers it a core responsibility to grow the sport by increasing consumer access to world-class horse racing both in New York and around the country,” said Dave O’Rourke, NYRA President & CEO. “Pairing the world-renowned Caesars brand with the rapidly growing NYRA Bets wagering platform is an ideal way to launch Caesars Racebook, which will soon deliver all the NYRA Bets tools and advantages to the Caesars customer base.”
The upcoming product will be available for download both on iOS and Android. Similar to the Caesars Sportsbook app, every wager placed on Caesars Racebook will earn with Caesars Rewards, the company explains.
The new announcement builds upon a January announcement, through which Caesars Sportsbook and NYRA unveiled a partnership to establish Caesars as an official sports betting marketing partner in New York.
Additionally, both parties announced at the time that Caesars would become the title sponsor of the NYRA Turf Triple Series at Belmont Park and Saratoga Race Course. The new agreement “significantly expands” their existing partnership, the two companies now said.
